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What Does MFA-Site Symptom Indicate?

What Does MFA-Site Symptom Indicate?

MFA-Site Symptom refers to indicators found on a webpage that suggest it might be a Made for Advertising (MFA) site. Such a site typically hosts a disproportionate number of ads, with the aim of maximizing ad revenue, often at the expense of genuine content. The presence of MFA-Site Symptoms is identified by analyzing ad quantity and specific ad patterns on a page, serving as a gauge of how prominently a site features advertising over content. It's important to note that these symptoms alone do not confirm a site as an MFA site but rather signal the potential for it to be one based on the ad impressions observed.

  • Highly Suspected: Websites with 80% or more symptoms are highly suspected as MFA-sites.

  • Probable MFA-Site: Sites showing 50% to 80% symptoms are likely MFA-sites.

  • Below Threshold: Less than 50% symptoms mean the site isn't considered an MFA-site yet but is monitored.

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