In-Ad FAQ
The In-Ad Dashboard offers comprehensive metrics and visualizations to help you understand the performance of your ad campaigns across various dimensions.
You can track ad impressions in different placements, identify invalid traffic, and measure viewable impressions. The dashboard allows filtering by line items, placement domains (web or app), countries, and SSPs, and shows how impressions change over time.
Frequently asked questions
Section titled “Frequently asked questions” What Is Invalid Traffic? Understand what invalid traffic means in the context of impressions and ad fraud.
What Are Viewable Impressions? Learn how viewable impressions are defined and why they matter.
What Are Non-Viewable Impressions? See how non-viewable impressions are measured and interpreted in the In-Ad Dashboard.
What is Ad Fraud? Get an overview of deceptive practices that inflate ad performance metrics.
How Does Pixel Stuffing Work? Understand how pixel stuffing creates invisible impressions.
What Does MFA-Site Symptom Indicate? Learn how fraud0 identifies signs of Made-for-Advertising websites.
What Is an SSP? Understand the role of supply-side platforms in digital advertising.
What Is an Insertion Order? See how insertion orders define campaign scope and delivery conditions.
Is it possible to track ad impressions for GDN in Google Ads? Learn what fraud0 can and cannot measure for Google Display Network traffic.